Rhetorical analysis is the systematic examination of how a text, speech, or visual work uses language, structure, and strategy to persuade an audience. Rather than asking what an author says, rhetorical analysis asks how and why the author says it and to what effect. This discipline is central to the College Board AP English Language and Composition course.
The foundation lies in the rhetorical situation: speaker, audience, subject, purpose, and context (SOAPSTone). Analysts identify Aristotle's three appeals -- ethos (credibility), pathos (emotion), and logos (logic) -- and evaluate how the writer orchestrates them.
Beyond the appeals, rhetorical analysis examines diction, syntax, figurative language, rhetorical devices (anaphora, chiasmus, antithesis, parallelism), tone, and structural choices. The ability to move from identification to analysis of effect is the hallmark of strong rhetorical analysis.