Media Literacy Glossary

The process by which platforms use algorithms to select and prioritize content based on user behavior, creating personalized information environments.

A propaganda technique that pressures people to adopt a position because supposedly everyone else is doing so.

Content whose headline or presentation is designed to attract clicks through sensationalism or misleading framing, often overstating or misrepresenting the actual content.

A cognitive bias where people favor information that confirms their existing beliefs and dismiss information that contradicts them.

The ability to use, understand, and create digital content and technology effectively and responsibly, including evaluating online information.

Deliberately false or misleading information created and spread with the intent to deceive, manipulate, or cause harm.

The process of verifying the accuracy of claims by tracing them to original sources, cross-referencing with independent sources, and consulting expert analysis.

A personalized information environment where algorithmic filtering limits exposure to diverse perspectives, reinforcing existing beliefs.

A fact-checking strategy of leaving the original source to check what other reputable, independent sources say about the same claim.

The tendency of media outlets to present information favoring a particular perspective through story selection, framing, word choice, placement, or omission.

The ability to access, analyze, evaluate, create, and act using all forms of communication, including understanding how media messages are constructed and how they influence audiences.

False or inaccurate information spread without the intent to deceive. The person sharing it typically believes it to be true.

Information or media designed to influence public opinion by appealing to emotions, oversimplifying issues, or manipulating information rather than relying on evidence and reasoning.

The systematic process of assessing the credibility, accuracy, and reliability of information by examining factors like author credentials, evidence, publication reputation, and corroboration.