Communication Studies Glossary

The ability of media to influence the importance placed on topics by the public through selective coverage.

The medium through which a message is transmitted from sender to receiver, such as speech, print, or digital platforms.

The study of how time is used and perceived in communication, including punctuality, wait times, and speaking duration.

The psychological discomfort experienced when holding two or more contradictory beliefs, attitudes, or values simultaneously.

The ability to communicate effectively and appropriately in a given context, combining knowledge, skill, and motivation.

In communication accommodation theory, the strategy of adapting one's communication style to become more similar to one's interaction partner.

The long-term effect of media exposure on shaping perceptions of social reality, especially through repeated patterns in content.

The process by which a receiver interprets and assigns meaning to a message received from a sender.

The process by which a sender translates thoughts, ideas, or information into a symbolic form that can be transmitted.

The response a receiver sends back to a sender, which allows the sender to assess whether the message was understood as intended.

The way media or communicators present information by emphasizing certain aspects and downplaying others, shaping audience interpretation.

The process by which editors, journalists, or algorithms select and filter which information or news reaches the public.

The study of touch as a form of nonverbal communication, including handshakes, hugs, and pats on the back.

The conscious or unconscious process of controlling information presented to others to shape their perception of oneself.

The study of communication between people from different cultural backgrounds, focusing on how culture shapes meaning and interaction.

The study of body movement, including gestures, facial expressions, and posture, as a form of nonverbal communication.

The process of creating and distributing messages to large, diverse, and often anonymous audiences through media channels.

Any interference that distorts or disrupts a message during communication, including physical, semantic, psychological, and physiological types.

Vocal characteristics that accompany speech, such as tone, pitch, volume, rate, and vocal fillers, conveying meaning beyond words.

The study of how physical space and distance are used in communication, as conceptualized by Edward T. Hall.

Habermas's concept of a social space where private citizens come together to discuss and debate matters of public interest.

The art and study of persuasive communication, encompassing the strategies speakers and writers use to influence audiences.

The voluntary sharing of personal information, thoughts, and feelings with another person, central to relationship development.

The study of signs, symbols, and their role in creating meaning within communication systems.

The tendency for individuals to withhold opinions they believe are in the minority, fearing social isolation.